Private label lash suppliers make eyelash extensions, lash clusters and strip lashes, and pack them under your brand. Most production is overseas, and published minimums are modest: 50 pairs per style for clusters, or 100 to 500 trays for extensions. In the US, the FDA treats false eyelashes, eyelash extensions and their adhesives as cosmetics. Lash glue matters most: the FDA has said it regularly contacts the eye’s mucous membrane, which puts it outside MoCRA’s small business exemption.
I’ll compare suppliers, then cover samples, the rules, the mink question, and selling lashes on Amazon. Glue first? No. Samples first.
Private label lash suppliers compared
From each company’s own site, checked in October 2026:
| Supplier | Base | Published minimum |
|---|---|---|
| HeyMe Beauty | China | Clusters from 50 pairs per style; self-adhesive clusters 200 to 500 pairs per style |
| Focus Lashes | Qingdao, China | 100 trays (at least 10 trays per size) |
| Wholesalla | US warehouse in Georgia; origin of lashes not stated | 100 trays |
| Charmlash | Vietnam (Hung Yen and Nam Dinh factories) | 500 trays for extensions; 50 pieces for lash liquids |
My take: for a beauty-pro brand, start with extensions at 100 trays from a supplier that lets you split sizes. For a retail brand, clusters and strip lashes suit DIY buyers and start at lower quantities. Either way, I’d order samples from at least two suppliers first. Always two.
What to check in samples
- Fiber and curl consistency across a full tray, not just one row.
- Band flexibility on strip lashes. Stiff bands irritate.
- Packaging: trays, cases and labels that fit your brand and survive shipping.
- Adhesive documents: if you sell glue, the full ingredient list and a safety data sheet.
- Latex: the FDA has received reports of allergic reactions involving eyelash adhesives that typically contain natural rubber latex. If your glue contains latex, say so clearly. Don’t bury it.
When you test, wear the lashes for the full time your listing will claim. Lift and shedding show up on day two, not in the mirror right after application.
The rules for lashes and lash glue
Cosmetics. The FDA considers false eyelashes, eyelash extensions and their adhesives to be cosmetics, subject to cosmetic safety and labeling requirements.
MoCRA. Cosmetic businesses with under $1 million in average annual US sales over three years are exempt from facility registration, product listing and GMP rules, except for products that regularly contact the eye’s mucous membrane. The FDA’s guidance names false eyelash adhesive in that group. So if you sell lash glue, plan for full MoCRA duties. In my view, that alone is a reason to launch lashes first and add glue later. The FDA does not say the same about the lashes themselves.
Labeling. Cosmetic labels need an identity statement, net quantity, ingredients (for glues and liquids), and your business name, usually as “Distributed by”. Our guide to private label skin care covers MoCRA and labeling in more depth.
The mink question
Some suppliers sell “mink” lashes. The US fur labeling law defines fur as animal skin with hair attached, and fur products as apparel; whether loose mink hair on a lash strip falls under it is not settled by any source we found. Honestly, most brands now sidestep the issue with synthetic “faux mink” lashes, which also suit vegan and cruelty-free positioning. If you do sell real mink, get legal advice and label it accurately. Never call a synthetic lash “mink” without “faux”.
Selling lashes on Amazon
- Beauty documentation. Amazon’s beauty guide lists invoices for 10 or more units, a GMP certificate, a Certificate of Analysis and MoCRA documentation among documents it may request.
- Adhesives and dangerous goods. Amazon’s dangerous goods guide lists adhesives and glue among products that may be regulated, and says the manufacturer must provide a safety data sheet for regulated products, which you upload. Have the SDS ready before you send glue to FBA.
- Claims. Keep claims to look, wear time you’ve tested, and comfort. Avoid medical or eye-health claims.
Lashes sell on visuals. When you shoot images, use close-ups on real eyes, style names that explain the look, and bundles with glue and tools. For related categories, see our guide to private label vegan makeup. If you’d like a team to source and vet lash suppliers, that’s our complete sourcing management service.
FAQ
What is the minimum order for private label lashes?
Published minimums include 50 pairs per style for lash clusters, 100 trays for extensions at several suppliers, and 500 trays at one Vietnamese factory.
Are false eyelashes regulated by the FDA?
Yes. The FDA considers false eyelashes, eyelash extensions and their adhesives to be cosmetics, subject to safety and labeling rules.
Does lash glue need MoCRA registration for small brands?
The FDA’s guidance says false eyelash adhesive regularly contacts the eye’s mucous membrane, so the small business exemption from registration and listing does not apply to it.
Are mink lashes legal to sell?
Whether the US fur labeling law covers mink lashes is unclear. Many brands use synthetic faux mink instead; if you sell real mink, get legal advice and label accurately.
Is lash glue hazmat on Amazon?
Adhesives can be regulated as dangerous goods on Amazon, which may require a safety data sheet before FBA. Check your product’s SDS and Amazon’s review.
Where are most private label lashes made?
Most suppliers are in China or Vietnam. Some sell through US warehouses, but confirm where the lashes are actually made.
Last updated: October 5, 2026. General information, not legal advice; confirm requirements with the FDA and Amazon. Sources: FDA, eye cosmetic safety; FDA, latex in cosmetics; FDA, MoCRA small business guidance (PDF); 21 U.S.C. 364h; 15 U.S.C. 69, fur products definitions; Amazon, dangerous goods identification guide (PDF); Amazon, how to sell beauty products; HeyMe Beauty; Focus Lashes; Wholesalla; Charmlash.
