{"id":6452,"date":"2024-11-12T10:22:59","date_gmt":"2024-11-12T10:22:59","guid":{"rendered":"https:\/\/zonhack.com\/?p=6452"},"modified":"2026-08-31T08:08:18","modified_gmt":"2026-08-31T08:08:18","slug":"amazon-a-content-sizes","status":"publish","type":"post","link":"https:\/\/zonhack.com\/zh\/amazon-a-content-sizes\/","title":{"rendered":"Amazon A+ Content Sizes: Image Dimensions for Every Module"},"content":{"rendered":"<p><strong>Amazon A+ Content sizes<\/strong> are set per module, not per page, which is the thing that trips up most<br \/>\nfirst attempts. There is no single canvas dimension. Each module you add expects its own image<br \/>\ndimensions, and supplying the wrong ones produces either a rejected upload or a visibly cropped<br \/>\nimage.<\/p>\n<p><strong>Read this before designing anything: the A+ builder in Seller Central displays the exact required<br \/>\ndimensions for each module at the moment you add it, and that display is the authoritative source.<\/strong><br \/>\nAmazon revises module specifications, and it does so without announcement. The table below reflects<br \/>\nthe dimensions these modules have commonly required, and it is a planning reference rather than a<br \/>\nsubstitute for checking the builder.<\/p>\n<p>That caveat is not a hedge. I&#8217;ve seen a full design set produced against a figure from a blog post and<br \/>\nthen need reworking, and it costs more than the 5 minutes checking would have taken.<\/p>\n<h2>Standard A+ Content module sizes<\/h2>\n<table>\n<thead>\n<tr>\n<th>Module<\/th>\n<th>Commonly required image size (px)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Standard Company Logo<\/td>\n<td>600 \u00d7 180<\/td>\n<\/tr>\n<tr>\n<td>Standard Image Header with Text<\/td>\n<td>970 \u00d7 600<\/td>\n<\/tr>\n<tr>\n<td>Standard Image &amp; Light Text Overlay<\/td>\n<td>970 \u00d7 300<\/td>\n<\/tr>\n<tr>\n<td>Standard Image &amp; Dark Text Overlay<\/td>\n<td>970 \u00d7 300<\/td>\n<\/tr>\n<tr>\n<td>Standard Single Image &amp; Sidebar<\/td>\n<td>300 \u00d7 400 main, 350 \u00d7 175 sidebar<\/td>\n<\/tr>\n<tr>\n<td>Standard Single Left\/Right Image<\/td>\n<td>300 \u00d7 300<\/td>\n<\/tr>\n<tr>\n<td>Standard Three Images &amp; Text<\/td>\n<td>300 \u00d7 300 each<\/td>\n<\/tr>\n<tr>\n<td>Standard Four Image &amp; Text<\/td>\n<td>220 \u00d7 220 each<\/td>\n<\/tr>\n<tr>\n<td>Standard Four Image &amp; Text Quadrant<\/td>\n<td>135 \u00d7 135 each<\/td>\n<\/tr>\n<tr>\n<td>Standard Comparison Chart<\/td>\n<td>150 \u00d7 300 per product<\/td>\n<\/tr>\n<tr>\n<td>Standard Product Description Text<\/td>\n<td>no image<\/td>\n<\/tr>\n<tr>\n<td>Standard Technical Specifications<\/td>\n<td>no image<\/td>\n<\/tr>\n<tr>\n<td>Standard Multiple Image Module A<\/td>\n<td>300 \u00d7 300 each<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>The two text-only modules are worth noticing. <strong>Standard Product Description Text and Technical<br \/>\nSpecifications need no images at all<\/strong>, and in our experience they are the most underused modules in<br \/>\nthe set, because everyone reaches for the visual ones first.<\/p>\n<h2>Premium A+ Content module sizes<\/h2>\n<p>Premium A+ is a larger, richer format with interactive and video modules, available to brands meeting<br \/>\nAmazon&#8217;s eligibility criteria.<\/p>\n<table>\n<thead>\n<tr>\n<th>Module type<\/th>\n<th>Commonly required size (px)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Premium full-width image modules<\/td>\n<td>1464 \u00d7 600<\/td>\n<\/tr>\n<tr>\n<td>Premium video modules<\/td>\n<td>1920 \u00d7 1080<\/td>\n<\/tr>\n<tr>\n<td>Premium comparison and hotspot modules<\/td>\n<td>varies by layout<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Premium expects assets roughly 50% wider than standard<\/strong>, which is the practical planning point. If<br \/>\nthere is any prospect of qualifying for Premium later, shoot and design at the larger size now and<br \/>\ndownscale for standard. Upscaling afterward does not work, and redoing photography does.<\/p>\n<h2>General image and file requirements<\/h2>\n<p>These change less often than module dimensions, but confirm them in the builder too.<\/p>\n<ul>\n<li><strong>Formats:<\/strong> JPG, PNG, or BMP. PNG for anything with text or flat graphics, JPG for photography. When I have compared the two on the same asset, the difference on flat graphics was obvious and on photographs was invisible.<\/li>\n<li><strong>File size:<\/strong> keep each image under 2 MB. Smaller files load faster and Amazon compresses anyway.<\/li>\n<li><strong>Resolution:<\/strong> 72 dpi is sufficient. This is a screen medium, and 300 dpi assets simply produce a<br \/>\n  larger file for no visible gain.<\/li>\n<li><strong>Color mode:<\/strong> RGB, not CMYK. A CMYK file either fails or shifts color unpredictably.<\/li>\n<li><strong>No text in the image where you can avoid it.<\/strong> More on this below, because it is the single most<br \/>\n  consequential rule on the page.<\/li>\n<\/ul>\n<h2>The two rules that cause most rejections<\/h2>\n<h3>1. Text baked into images is a trap<\/h3>\n<p>Amazon allows text within A+ images, and it is still usually the wrong choice.<\/p>\n<p><strong>It is not read by screen readers<\/strong>, which is an accessibility problem and, on some marketplaces, a<br \/>\ncompliance one. <strong>It does not resize well<\/strong> on a phone, where most of your traffic is. And <strong>it cannot<br \/>\nbe edited<\/strong> without regenerating the asset, so a price change or a claim update means going back to a<br \/>\ndesigner.<\/p>\n<p><strong>Use the module&#8217;s own text fields instead.<\/strong> They are responsive, editable, accessible, and they cost<br \/>\nnothing. I&#8217;d bake text into an image only when it is genuinely part of the design, such as a label on<br \/>\na product diagram.<\/p>\n<h3>2. Mobile crops differently from desktop<\/h3>\n<p>A+ modules reflow on mobile, and the crop is not always what the desktop preview suggests.<\/p>\n<p><strong>Keep the important content in the middle of the frame.<\/strong> Logos, faces, and key product detail sitting near an edge are precisely the elements that vanish when a module reflows into a narrower column, because the crop takes from the sides rather than scaling the whole image down proportionally the way a designer intuitively expects it to. Edges disappear. Centers survive. In our experience this is the most common reason a design<br \/>\nthat looked correct in review looks wrong on a phone, and the preview toggle in the builder catches it<br \/>\nin seconds.<\/p>\n<h2>Which modules are actually worth using<\/h2>\n<p>Dimensions are the easy part. Choosing modules is where the value sits, and most A+ content uses too<br \/>\nmany of them.<\/p>\n<p><strong>A comparison chart is the highest-value module for most brands.<\/strong> It keeps a shopper inside your<br \/>\nrange rather than sending them back to search, and it is the module that most directly affects which<br \/>\nof your products they buy.<\/p>\n<p><strong>One strong header image<\/strong> establishes the brand. Two competing header modules dilute it, and I&#8217;d cut the weaker one rather than keep both.<\/p>\n<p><strong>Three or four modules total is usually enough.<\/strong> A long scroll of images gets skimmed, and the<br \/>\nmodules at the bottom are seen by very few people.<\/p>\n<p><strong>Text modules carry the specifications<\/strong> that answer the questions your reviews keep raising. Cheap to produce, easy to update, and better for accessibility than an image of a table. In our experience they also survive Amazon&#8217;s layout changes better, because there is no image to re-crop.<\/p>\n<p>I&#8217;d build A+ around the three objections that cost you the most sales, and stop there. When I have<br \/>\naudited underperforming A+ content, the problem was almost never image quality. It was that the content<br \/>\nanswered questions nobody was asking.<\/p>\n<h2>Why the dimensions keep changing<\/h2>\n<p>Worth explaining, because it is the reason this page carries a caveat that most do not.<\/p>\n<p>Amazon has rebuilt the A+ experience several times, and in our experience each rebuild left a trail of outdated advice behind it. Enhanced Brand Content became A+ Content. A+ gained<br \/>\na Premium tier. Modules have been retired, renamed, and re-specified, and the mobile layout has been<br \/>\nrevised repeatedly as phone traffic grew from a minority to the majority of detail-page views.<\/p>\n<p>Each of those changes altered what the builder expects. <strong>Published dimension lists therefore rot<br \/>\nquickly<\/strong>, and the internet is full of confidently stated figures that were accurate in a year nobody<br \/>\nmentions. When I have chased a mismatch between a design brief and a rejected upload, an out-of-date<br \/>\nreference was the cause more often than a designer error.<\/p>\n<p>Three habits that survive the churn:<\/p>\n<ul>\n<li><strong>Shoot at generous resolution and crop down.<\/strong> A 2000 pixel wide original serves every module that<br \/>\n  exists now and most of what replaces them.<\/li>\n<li><strong>Keep the layered source files.<\/strong> Re-cropping a PSD takes minutes; recreating a flattened JPG takes<br \/>\n  a day.<\/li>\n<li><strong>Design for a 4 inch screen, then check the desktop.<\/strong> The reverse order is how the mobile problems<br \/>\n  happen.<\/li>\n<\/ul>\n<h2>What A+ Content actually does for a listing<\/h2>\n<p>Briefly, because the specifications are pointless without the purpose.<\/p>\n<p>A+ Content replaces the plain product description with a formatted section further down the detail page. Simple change. Large consequences. <strong>It is below the fold, which means it is read by shoppers who are already interested<\/strong> rather<br \/>\nthan by everyone. That single fact should shape what you put there.<\/p>\n<p>Those readers are looking for a reason to be reassured or a reason to buy the other model. Answer both.<br \/>\nSpecifications, sizing, compatibility, what is in the box, and how your range differs internally are<br \/>\nwhat they came for. Brand storytelling is what most A+ content gives them instead. In our experience that mismatch explains why so much of it makes no measurable difference, and I&#8217;d fix the mismatch before touching a single dimension. A page that answers the wrong questions beautifully still answers the wrong questions.<\/p>\n<h2>Getting the specs right, every time<\/h2>\n<p>A short workflow that avoids rework:<\/p>\n<ol>\n<li><strong>Open the A+ builder and add your intended modules first<\/strong>, before any design work.<\/li>\n<li><strong>Note the dimensions the builder states<\/strong> for each one you have added.<\/li>\n<li><strong>Design against those numbers<\/strong>, at the Premium size if Premium is a realistic prospect.<\/li>\n<li><strong>Preview on mobile and desktop<\/strong> inside the builder before submitting.<\/li>\n<li><strong>Submit and expect a review period.<\/strong> Rejections usually name the reason, and I&#8217;ve found reading it properly is most of the fix. People resubmit before reading, then resubmit again.<\/li>\n<\/ol>\n<p>Our guide to <a href=\"https:\/\/zonhack.com\/zh\/amazon-enhanced-brand-content-ebc-service\/\">Enhanced Brand Content, now A+ Content<\/a><br \/>\ncovers eligibility and what it costs, and if you would rather have the production handled alongside the<br \/>\nrest of the listing, that sits inside our<br \/>\n<a href=\"https:\/\/zonhack.com\/zh\/amazon-listing-optimization-service-cost\/\">listing optimization service<\/a>. We are an<br \/>\nAmazon Ads partner and an Amazon SPN Verified Partner.<\/p>\n<h2>FAQ<\/h2>\n<h3>What are the Amazon A+ Content image sizes?<\/h3>\n<p>Sizes are set per module rather than per page. Common requirements include 600 \u00d7 180 for the company<br \/>\nlogo, 970 \u00d7 600 for an image header with text, 970 \u00d7 300 for text-overlay modules, and 300 \u00d7 300 for<br \/>\nstandard image modules. The A+ builder states the exact requirement for each module as you add it.<\/p>\n<h3>What size are Premium A+ Content images?<\/h3>\n<p>Premium modules commonly expect 1464 \u00d7 600 for full-width images and 1920 \u00d7 1080 for video, roughly<br \/>\n50% wider than standard. If Premium eligibility is a realistic prospect, design at the larger size and<br \/>\ndownscale, because upscaling later does not work.<\/p>\n<h3>What file formats does Amazon A+ Content accept?<\/h3>\n<p>JPG, PNG, and BMP, in RGB rather than CMYK, at 72 dpi, with each file kept under 2 MB. PNG suits text<br \/>\nand flat graphics; JPG suits photography.<\/p>\n<h3>Should I put text inside A+ Content images?<\/h3>\n<p>Usually not. Image text is not read by screen readers, does not resize well on mobile, and cannot be<br \/>\nedited without regenerating the asset. The module&#8217;s own text fields are responsive, editable, and<br \/>\naccessible, and they cost nothing.<\/p>\n<h3>Why does my A+ Content look wrong on mobile?<\/h3>\n<p>Because modules reflow on mobile and crop differently from the desktop preview. Keep logos, faces, and<br \/>\nkey product detail toward the middle of the frame, and use the builder&#8217;s preview toggle before<br \/>\nsubmitting.<\/p>\n<h3>How many A+ modules should I use?<\/h3>\n<p>Three or four is usually enough. Long module stacks get skimmed and the lower ones are seen by very few<br \/>\nshoppers. A comparison chart plus one strong header and one or two text modules covers most brands<br \/>\nbetter than a full set.<\/p>\n<hr \/>\n<p><em>Last updated: August 30, 2026. Amazon revises A+ Content module specifications without notice. The<br \/>\ndimensions here reflect what these modules have commonly required and are a planning reference only;<br \/>\nthe A+ builder in Seller Central displays the current requirement for each module and is the<br \/>\nauthoritative source.<\/em><\/p>\n<p><!-- Schema: Article + FAQPage --><\/p>","protected":false},"excerpt":{"rendered":"<p>Amazon A+ Content sizes for every standard and premium module, plus file limits, the safe-zone rule for text, and where to confirm current specs.<\/p>","protected":false},"author":6,"featured_media":6454,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-6452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon A+ Content Sizes: Image 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