November 2024

Amazon offers a diverse set of advertising options, and each one has its distinct strengths. Understanding Sponsored Products, Sponsored Brands, and Sponsored Display is essential for sellers, advertisers, and marketers aiming to maximize sales, build brand awareness, and reach the right audience. Let’s break it down to help you craft a strategy that meets your goals.… Read More »Amazon Sponsored Products vs Sponsored Brands vs Sponsored Display: A Detailed Comparison

For Amazon sellers navigating the complex world of product research, finding the right tools can make all the difference between success and failure. Helium 10’s Xray Product Research tool has emerged as one of the most powerful solutions in the e-commerce landscape, transforming how sellers approach their product analysis and market research. The tool has revolutionized… Read More »What is Helium 10’s Xray Amazon Product Research?

A bundle combines two or more complementary items into a single listing, offering customers a convenient shopping experience while allowing sellers to increase sales and reduce competition. Whether you’re looking to clear out slow-moving inventory, dominate the Buy Box, or create unique value propositions for your customers, mastering the art of Amazon bundle creation is essential.… Read More »How to Create a Bundle Listing on Amazon

If managing your Amazon business feels overwhelming, hiring an Amazon account manager might just be the solution you need. These professionals can handle everything from optimizing your product listings to running targeted advertising campaigns, freeing you up to focus on other aspects of your business. Whether you’re just starting or scaling up, understanding the costs and… Read More »Hiring Amazon Account Managers: Costs and Tips

Managing your fulfillment process can be the defining factor in your success as an Amazon seller. For those opting for Amazon FBM (Fulfilled by Merchant), understanding and mastering its shipping requirements is critical. Unlike FBA (Fulfilled by Amazon), where Amazon handles storage, packing, and delivery, FBM places these responsibilities squarely on the seller’s shoulders. This guide… Read More »Amazon FBM Shipping Requirements: A Guide for Sellers

When managing your business as an Amazon seller using Fulfillment by Merchant (FBM), the way you handle refunds and returns can either strengthen your reputation or leave you vulnerable to complaints and financial losses. Unlike Fulfillment by Amazon (FBA), where Amazon oversees storage, packing, shipping, and customer service, FBM sellers carry the responsibility for every aspect… Read More »How to Effectively Handle Refunds and Returns with FBM?

Tracking the organic rank of an ASIN (Amazon Standard Identification Number) gives sellers direct insight into their product’s visibility, helping them understand where it stands for relevant search terms. Knowing this can directly affect sales, allowing you to spot opportunities for improvement in keyword strategies, pricing, and overall listing optimization.  This article will go over the… Read More »How to Track the Organic Rank for an ASIN?

Amazon SEO and Google SEO may sound similar on the surface, as both involve getting visibility on a search engine, but each serves a unique purpose. While Amazon SEO focuses on product visibility for purchase intent, Google SEO centers around information discovery and a broader range of user queries. This article breaks down the similarities, key… Read More »Amazon SEO vs Google SEO: A Complete Comparison to Better Optimize Your E-Commerce Business

Are you looking to tap into the growing market of reselling? Buying Amazon return pallets could be a lucrative business opportunity. These pallets, filled with customer-returned items, are sold at a fraction of their original price, offering potential for significant profit when resold. In this article, we’ll walk you through everything you need to know to… Read More »How Do You Buy Amazon Return Pallets?

For the E-Commerce world, images aren’t just decorative – they’re pivotal. Product visuals are the primary way potential customers experience a product. With hundreds of options on every search page, the quality and appeal of your images could be the difference between making a sale and getting overlooked. Every image you upload should be thought of… Read More »Amazon Product Image Optimization: The Complete Guide